Get Ready for the Hemocraft ™ Challenge! Loosely Based off of the Hit Video Game Minecraft, Hemocraft Teaches Kids the Importance of Staying Prepared and Sticking to a Treatment Plan!

What is Hemocraft ™? In partnership with the Entrepreneurial Game Studio at Drexel University, the National Hemophilia Foundation, and members of the hemophilia community, Pfizer Hemophilia has developed HEMOCRAFT—an educational tool that aims to teach kids the importance of staying prepared and sticking to their treatment plan.

MINECRAFT^TM is a game that lets you explore and create a world of your own. In MINECRAFT^TM, you search for items and then combine them to “craft” new ones. In HEMOCRAFT^TM, your treatment team will teach you where to find items you’ll use to craft your own infusion kits. Then, you’ll be able to self-infuse and track your factor supply in order to stay prepared throughout your quest.

Your Quest: In addition to building and creating, you can go on adventures in MINECRAFT^TM. In HEMOCRAFT^TM, you’ll go on a quest to slay the Ender Dragon that has been threatening a small village. You’ll need to be brave—and stay prepared—to do it!

Learn more about Hemocraft here – and be sure to share with video game enthusiasts who may have a bleeding disorder!

Note: HEMOCRAFT is a trademark of Pfizer Inc. Minecraft is a trademark of Mojang Synergies AB. HEMOCRAFT is provided for educational purposes only and is not intended to replace discussions with a health care provider, nor is it intended for curing, treating, seeking treatment for, managing, or diagnosing a specific disease, disorder, or any specific health condition.

Source: The Communiqué – August 2022, LA Kelley Communications, Inc.